Empowering Drury’s Future.
Investing in University Advancement is a proven formula to increase higher education fundraising results, and with the launch of the Fortify the Future campaign, support is vital. The Catalyst Fund will provide the groundwork needed to ensure the campaign reaches its full capacity and maximize its impact on students.
With the allocated funds, Drury University will be able to hire two Regional Major Gift Fundraisers. This strategic decision aligns with best practices in higher education fundraising, as having regionally located fundraisers provides an improved and expanded talent pool while reducing travel costs.
Furthermore, the Catalyst Fund will support the addition of a new Leadership Annual Giving Officer. This role will be responsible for increasing gifts ranging from $250 to $4,999, as well as fostering increased annual giving from local corporations. The Leadership Annual Giving Officer will also play a pivotal role in recruiting and training alumni volunteers to act as ambassadors for the annual giving campaign. Their efforts will effectively engage their peers and establish donor pipelines for future major gift requests.
As the Fortify the Future campaign is launched, the Catalyst Fund will provide funding to outsource assistance for campaign volunteer management, stewardship materials, and other crucial elements. Through these efforts, we will expand our reach, build close relationships with alumni, and engage the next generation of major gift donors.
By strategically utilizing the Catalyst Fund, Drury University can optimize its fundraising efforts, enhance regional presence through the Regional Major Gift Fundraisers, cultivate a culture of giving through the Leadership Annual Giving Officer, and ensure effective campaign management. Together, we can achieve the ambitious goals of the Fortify the Future campaign and make a lasting impact on the future of Drury University.